Start Your Engines…it’s the 3rd Annual Kiehl’s LifeRide for amfAR

July 13 – 21, 2012
Miami → Washington, DC Motorcycle Ride
arriving the evening before the kick-off of the International AIDS Conference.

Sponsored by Kiehl’s to benefit amfAR – they promise to donate $90,000 at eight scheduled stops along the route.

You can increase this donation by:

1)  “Liking” Kiehl’s on Facebook – every “Like” earns an extra $1 for amfAR – capping at $15,000.

2)  Purchasing Kiehl’s limited edition 2012 LifeRide Kit, ($70), of which 100% of Kiehl’s net profits will go to amfAR – capping at $25,000.

I’ve been a Kiehl’s user & fan for a looooooooong time now.  Although I haven’t tried all of the products included in this kit, I will attest to the effectiveness of the Creme de Corps lotion – very rich, and essential after a full day on a motorcycle under the summer sun.
(Better wear your Cross Terrain SPF 50 – also included – while you’re out there!!)

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